The 69 Best LinkedIn Marketing Tools
Last update September 2022
Did you know that LinkedIn already has over 18 million members in the DACH region, making it one of the most important platforms for the B2B world? By the way, more than 830 million people worldwide now use it (as of July 2022) – Here are even more facts about LinkedIn.
But as with any other network, it takes work to realize your desired goals on LinkedIn. Whether this is simply reach for one’s own brand, the acquisition of new leads or – and this is where LinkedIn is getting stronger – the search for new employees*.
Of course, there are already some tools for LinkedIn on the market. But many of them are not really known yet, which is why I created this overview of the best tools for LinkedIn and would like to share my recommendations with you this way. The list will be extended regularly.
Of course, LinkedIn also offers internal analytics tools to track the performance of your posts on company pages but also on your private page. However, these are very limited. The following tools extend this data collection and provide you with even more in-depth insights into your content.
Similar to Shield, inLytics offers the possibility to capture the data of your LinkedIn posts and analyze it with additional data. Currently, the tool is still in alpha version, but offers free use. Also, made in Germany! ❤
You can just start with the free version. Paid packages start at $5 per month.
Shield Analytics (trial version)
Shield offers you a comprehensive analysis of all your published posts on LinkedIn. The most important KPIs are recorded and visually displayed on a dashboard. In addition to the well-known metrics, many other properties are recorded to see at a glance what kind of content works best.
Shield offers a 10-day free trial, but it automatically renews (watch out!).
Otherwise, prices start at $8 per month (with annual payment) for single accounts.
A kind of “team version” for multiple accounts is already available for $30 per month (per LinkedIn account).
LinkedIn Alumni Tool (Free)
The free LinkedIn Alumni Tool is now firmly integrated on university pages. With it you have the possibility to search and filter graduates of the respective university. In addition to year of graduation, place of residence or current employer, you can also enter any search terms.
Free of charge. However, if you start certain searches too often, LinkedIn would like to offer you a premium subscription. But don’t worry, this “block” will go away on its own after a few days.
Klipfolio (free trial version)
With Klipfolio, you can easily build comprehensive dashboards and visualize data from numerous sources – including LinkedIn. Unlike Inlytics or Shield, however, the data here refers to company pages. Whether comments, clicks, likes or engagement. With Klipfolio, you can build your LinkedIn dashboard pretty easily.
After the 14-day trial, the first packages start at $49 per month. Besides LinkedIn, you can add many other sources to your dashboard.
With Supermetrics, you can integrate data from numerous sources into your existing tools such as Excel, Google Sheets or Google Data Studio. On the topic of LinkedIn, you can find connections for LinkedIn Ads and LinkedIn Company Pages here.
After the free trial, the starter packages cost between $39 (Google Data Studio) and $99 (… everything else) per month.
The free Chrome plugin checks if you have correctly embedded your LinkedIn Pixel (for advertisers) shows you your corresponding ID.
You can use the plugin for free.
The Chrome plugin I published shows you the followers of LinkedIn profiles at important places like comments, likes and posts.
You can use the plugin for free, for more insights there is a supporter pro version.
LeadDelta is your personal LinkedIn CRM and offers you the possibility to filter all your LinkedIn contacts, tag them or even send messages. The focus is clearly on the overview and structuring of your contacts. That’s the kind of overview you want on LinkedIn!
The first five days you can test LeadDelta for free. After that you can start with $6 per month in a paid package.
Just like with any other network, you have to put a lot of work into managing and growing your own LinkedIn activities in order to achieve your goals. So why not simply automate all measures? There are already numerous providers for this as well.
Caution: In general, LinkedIn has something against the use of automation tools. Be extra careful when using these types of tools and don’t overdo it! There is always a risk that LinkedIn will close the account.
Linked Helper 2 (free trial version)
Arguably the most well-known tool when it comes to LinkedIn automation was once just a Chrome extension. This year, however, the team has released a standalone application and is no longer reliant on a riskier browser integration.
As with its predecessor, numerous actions can be completely automated.
What’s new now is the built-in CRM to better manage and overview contacts and campaigns on LinkedIn, the higher security (compared to a Chrome extension), a smart reply detection (to avoid embarrassing messages) and a Zapier connection!
After the 30-day free trial, you’ll pay from $8.25 to $15 per month (depending on the length of your contract).
Dux Soup (Free Version)
Dux-Soup is similar to other tools, a Google Chrome extension that performs actions in your browser while it is open. In addition to the usual automations, Dux-Soup also offers skill confirmation and automatic and personalized messaging workflows that stop once the appropriate profile has checked in. Convenient!
The Pro version additionally offers integrations to Zapier and CRM systems, as well as profile tagging.
Dux-Soup offers a very limited free version. The professional version, which makes it really fun, starts at $11.25 per month.
Reply.io (with costs)
With Reply.io you get a comprehensive sales outreach and management platform that connects perfectly with LinkedIn. So you can not only automate LinkedIn functions, but also combine your workflows with emails, WhatsApp, phone or other channels.
The Sales Engagement section at Reply.io starts at $60 per month, but offers all the features here and can epsave a lot of time with the right automation after just a few days.
Waalaxy (free of charge)
Waalaxy is from the same developer studio as Prospectin.fr but in my opinion is much more comprehensive and beginner-friendly.
With the solution from France, you can combine LinkedIn automation with email workflows and thus address your target audience on multiple channels.
Waalaxy offers a free package with which you can perform 100 LinkedIn actions. From 12.5€ per month, this limit increases and if you are willing to pay 25€ per month, you get things like CRM-Sync, an email finder or an auto-import function.
Granted, neuroflash is not a classic LinkedIn tool, but it can still help you a lot in your daily work with LinkedIn.
With the tool from Hamburg, you can automatically generate texts based on the GPT-3 engine.
This starts with social media ideas and goes up to the creation of complete blog posts, product descriptions and and and…
Recently, you can already create your own texts with up to 2,000 words with the free package at neuroflash. The paid packages start at 29€ per month and deliver 20,000 words and more.
Alfred (test version)
Alfred is one of the most comprehensive LinkedIn automation tools. Here, too, you can automate various actions. The difference is that Alfred is a separate application for your computer and therefore a bit more secure.
In addition, Alfred offers its own LinkedIn CRM to manage and categorize your LinkedIn contacts, of course always matching LinkedIn data. In addition, the team is currently working on an integration of LinkedIn messages and better editing, really ingenious and quite unique.
Here, too, you can first test 10 days for free. After that, the prices start at $29 up to $49 per month with annual payment. For the amount of functions but an absolutely justified price.
Phantombuster (free trial version)
Phantombuster is definitely one of my favorite tools when it comes to automation. Unlike many other tools, all actions happen in the cloud. So you don’t have to actively sit at the computer. The focus is more on data mining (scraping) than pure automation of simple LinkedIn actions. Some so-called phantoms are:
- Collecting profile data from a list
- Data export of a LinkedIn search
- Collect LinkedIn company info
- Confirm skills automatically
- LinkedIn Collect Employees
- Collect LinkedIn group members
- and so much more …
You can easily start with a free trial version. This includes 10 minutes of activity of the defined processes. Prices after that start at $30 and go up to $900 per month.
LeadFuze (free trial)
The Lead Search Engine. Third-party data and proprietary crawling enable LeadFuze AI to aggregate, match, and verify company information, emails, mobile numbers, social profiles, and more from 500+ million profiles and 10+ million companies in real-time!
You get 50 requests for leads for free and can continue after that for $132.30 a month and 500 leads. Quite expensive, but if the quality and results are right, certainly justified.
Dripify (free trial version)
The main feature (and the associated name of the software) is certainly the “Drip Campaigns” feature. Hereby you have the possibility to define processes of contacting and to create them as complex as you want.
With features like A/B testing or analytics views, you have a really solid tool to generate new leads on LinkedIn.
Dripify has even built some comparison pages to show how it differs from tools like Linked Helper, for example. (Dripify VS Linked Helper)
After the free trial period, you can get started at a very reasonable $39 per month. Compared to other solutions, this tool is priced a bit lower.
Overflow (kostenlose Testversion)
Overloop is a multi-channel automation. Besides LinkedIn automations, you can also use your email inboxes and build clever processes from them.
The number of integrations is particularly exciting. Here you can access various CRMs such as Salesforce, Hubspot, Zoho or Pipedrive. There is also a Calendly and Slack integration. If you are still missing something, you can easily add it with Zapier.
After 14 days of free trial, Overloop costs $99 per month.
Altera (fee required)
Altera AI automatically generates comments, inMails, and even LinkedIn posts with your profile so you can focus on what’s really important: closing deals.
The tool uses a Chrome plugin that generates content from text you have marked. The tool is still in beta, but the idea is exciting.
After a three-day trial period, you can use the tool starting at $99 per month. In my opinion, much too expensive for the current range of functions.
Expandi (free trial version)
With Expandi you can automate almost everything on LinkedIn. Especially nice here is the workflows / sequences solved with which you can connect multiple automations. In addition, the integration with Zapier gives you an incredible number of new possibilities.
After you create an account, the automated chat will offer you a trial version. After that you will receive a code to start the trial.
After that, each additional month will cost $99.
Captain Data (Paid)
Similar to Phantombuster, Captain Data also allows automating various actions on different social media networks. In addition, there are things like individual Google searches, email address searches and much more. There’s even an own workflow builder.
The tool starts at a reasonable $4.99 per month, making it absolutely affordable even for initial automations.
Octopus CRM (Free trial version)
As with other tools, the focus here is on expanding the network and cleverly automating messages on LinkedIn. What is exciting here, however, is the focus on the CRM version and the integration with other tools such as Zapier, Hubspot or Google Docs.
After the free trial, the different packages start at $6.99 per month and increase up to $39.99 per month.
Saleshub (free trial version)
Saleshub combines LinkedIn automation with email to create exciting combinations for engaging with your target audience. Through numerous integrations like Hubspot or Zapier, you can also incorporate the tool into your existing tech stack.
You can start with a free trial and then pay $80 per month for all features.
The tool is now out of alpha and offers extensive multichannel automation. Unlike most tools, you can include channels such as email or Twitter in your automation and thus make your contacts aware of you via different channels.
The starter package here starts at 80€ per month and offers 3 ongoing campaigns in addition to an unlimited amount of leads.
You realize, the market of LinkedIn automations is huge. Dooozen is also a (fairly new) LinkedIn tool for the complete automation of your LinkedIn activities. In addition to the cute dog as a mascot, the team has made it as easy as possible to get started with the topic and wants to be especially beginner-friendly. The tool is currently still available for free testing in beta.
Still in beta and therefore free of charge
In order to make the daily work on LinkedIn more efficient, it is possible to use numerous helpers in the form of tools. We are not talking about questionable automation on LinkedIn, but simple, clever solutions. Diverse tools partly offer an interface to LinkedIn, but these are coordinated accordingly with LinkedIn via the official APIs.
The Chrome plugin enhances the creation and input of LinkedIn posts. You get a completely new editor with familiar features when creating LinkedIn posts, allowing you to create and optimize your posts much better.
Currently, the tool is in the beta version and can be used completely free of charge.
LinkedIn Sales Navigator (fee required)
A very powerful (and also expensive) solution from LinkedIn itself. The Sales Navigator offers, among other things, a more extensive search, with which you can filter your potential customers / leads even easier. In addition, an integrated CRM, updates on leads and much more.
The prices for the LinkedIn Sales Navigator start at 49,58€ per month (annual billing). Like every LinkedIn Premium product, you can also test the Sales Navigator once for free for one month!
Perfect Post (free of charge)
Similar to AuthoredIn (above), this Chrome plugin adds handy formatting options to your LinkedIn edit. In addition, the tool offers things like a measurability of your own posts and templates. Unfortunately, a lot here is in French, but the plugin at least has an English translation.
Currently, the plugin is still completely free to use.
The plugin extends your LinkedIn feed. From now on, you have additional entries in the options available in the feed and each post. These are assigned to each post, person or company and open after a click a new tab with the corresponding search.
You can purchase the tool I developed for the one-time price of $10.
Text Blaze (free version)
My tool of choice when it comes to text templates in Google Chrome. Through the simple folder layout and the attractive dashboard, you can quickly create appropriate text templates and call them via a shortcut (eg /contactnew).
Additionally, there is the possibility to use templates in a team and to work with placeholders or page variables. However, these functions are mainly available in the paid version.
I’ve been using the free version for a few years now and it’s already saved me just over 128 hours of writing (according to the report). The paid version starts at $2.99 per month.
You want to stay in touch with your XING contacts on LinkedIn? With the XING Transfer plugin, that’s no longer a problem.
With just one click, you can start a LinkedIn search directly from the XING contact list and find your contacts even faster.
Of course, you can also partially automate the process. I’ll show you how to do that in the article “Transfer XING contacts to LinkedIn”.
The plugin is provided by me free of charge.
LinkOff (free of charge)
LinkOff filters your LinkedIn feed according to your preferences. As soon as filterable content appears, the plugin hides it. This way you can customize your feed the way you want it. You can selectively hide polls, images, videos, links, shared content or ads.
Are there specific terms you want to filter? You can also enter the keyword and not see those posts in the future.
100% free of charge, because open source!
Insply (free of charge)
The free plugin (for Google Chrome) allows you to capture and work with ads from any LinkedIn page in a new window.
It’s a great way to not only keep an eye on your competition’s ad strategy, but also get inspiration for new ads.
Currently, the plugin is still completely free to use.
Vimium (free of charge)
You would need a separate article to really document the scope of Vimium and the various uses in a reasonable way. Here’s the short version: Vimium assigns a letter combination to every link in your browser. So using Google Chrome (theoretically) no longer requires mouse / trackpad input.
Of course it takes a while to get used to it but after a while you will find some handy shortcuts. Just try it yourself and read through the documentation on Github.
100% free of charge, because open source!
LinkedIn Hashtags (free)
The free plugin “LinkedIn Hashtags” offers various possibilities to improve the work with hashtags on LinkedIn. In addition to help with the creation of posts, you can quickly learn the amount of followers per hashtag after installation. All you have to do is hover over any hashtag with your mouse.
The plugin can be used absolutely free of charge.
Yes, Zapier offers LinkedIn automations. However, the big difference is that these tasks are handled through LinkedIn’s official API, so you don’t run the risk of being blocked.
Therefore, the automation options here are a bit smaller. You can only automate publishing a post on your company page. But it’s important to mention here that the content can come from any source. Zapier now has interfaces to over 2,000 apps.
For example, content from an RSS feed could be automatically published to your company page via Zapier.
Zapier also offers a free package with 100 tasks per month. Those who want to automate more tasks start at $19.99 per month and can spend up to $599 per month.
Make / Integromat (free version)
Similar to Zapier, Make (formerly Integromat) offers some automation, but it is approved by LinkedIn and therefore only relates to publishing posts.
What makes Make particularly interesting to me is the visually appealing way it organizes workflow. Like a mind map, you can connect apps to create very complex workflows.
If you stay under 1,000 operations and 100 MB data transfer, Make is free for you. After that, the prices start at a very fair $9 per month.
LinkedIn Post Inspector (free)
When you post links on LinkedIn, a corresponding image is automatically generated and displayed. However, if this has been changed recently, it can happen that LinkedIn still displays the old / wrong image.
The LinkedIn Post Inspector checks the web page and loads the latest version into the LinkedIn cache and ensures that the latest image is always displayed in the page preview.
A free tool directly from LinkedIn.
Nefarious LI (free of charge)
As mentioned above, LinkedIn is not a fan of tools that completely automate your actions. That’s why LinkedIn actively scans your browser for certain plugins in order to take further steps (warning or blocking) in case of conspicuous behavior.
Nefarious LI shows you a list of plugins LinkedIn is currently looking for. So you can recognize risky plugins early and remove them if necessary.
If you want to learn more, you can find a detailed article on this topic in the author’s blog: https://www.nymeria.io
You can use Nefarious LI completely free of charge.
In order for your LinkedIn posts to get the reach they deserve, the design has to be right, of course. In this section, I’ll introduce you to various tools to quickly and easily create graphics, videos and subtitles.
Canva (free version)
While not a pure LinkedIn tool, Canva still belongs in my toolbox when it comes to effective marketing on LinkedIn.
Canva is first and foremost a design program that runs entirely in the browser. Unlike Photoshop, however, Canva focuses on the ease with which new designs can be created or graphics made specifically for social media.
You can create new social media graphics with just a few clicks and the corresponding dimensions are given directly. So you never have to remember the dimensions of social media graphics again!
PS: If you’re interested in SEO, check out the article “The Canva Backlink Empire: How SEO, Outreach & Content Led To A $6B Valuation“.
The basic version of Canva is free. However, if you want to work in a team or have access to a large amount of royalty-free images, you should start with the Pro version for 8,99€.
Type Studio (free version)
With Type Studio, you can edit your LinkedIn videos like text documents and upload them to LinkedIn along with a subtitle file.
The basic version of Type Studio is free. Additional packages include more projects and more storage space. The subtitles and video editing function are also available in the free version.
Motionity (free of charge)
With this tool you can easily create animations with your video and image files directly in your browser. Besides effects and keyframes, the tool offers much more.
The tool is not only free but can also be used without registration. Additionally, it is open source and can be found on Github.
Clideo (free version)
The range of Clideo is quite extensive. However, I would like to recommend a function that has often made my work easier.
With the subtitle function you have the possibility to add subtitles for existing videos. This is ideal for product videos without voice.
This gives me additional space for content in my LinkedIn posts.
The version I presented is free for creating and exporting SRT files.
LinkedIn profile extension
A well-maintained profile on LinkedIn already says a lot. However, there are some providers that can collect more data from the vastness of the Internet and make it available to you. I would like to introduce you to a few of them here.
Crystal (free version)
Crystal analyzes any LinkedIn profile and generates a comprehensive personality profile of the person. In addition, it gives direct recommendations for contact and the right approach to the contact / customer.
Just try it out with a person you know well and let yourself be surprised.
Not quite cheap! The first 5 analyses are free. If you need more analyses, the first package starts at a hefty $29 per month, but you can analyze an unlimited number of profiles.
Leadjet (free trial version)
Leadjet links your CRM with LinkedIn and makes an exchange of both platforms very easy. With one click, new contacts are added to the CRM or updated after changes.
The ingenious integration directly into the LinkedIn interface allows you to use and customize important CRM data directly on LinkedIn.
Other handy features include (similar to Text.Blaze) text templates to make messaging on LinkedIn even more efficient.
After a free 14-day trial period, the free package starts at 20€ per user.
ContactOut is a Chrome extension that scans your LinkedIn profile data and extracts your contact information. It only takes one click to get all of the pertinent information.
Contactout also provides a free package that includes 40 emails per month. Those who want to add more credits can do so for as little as $29 per month and up to $199 per month.
Humantic.ai helps you, similar to Crystal (above), to analyze any LinkedIn profile and to highlight personal characteristics of this profile.
- Turn your prospects’ LinkedIn pages into accurate personality profiles
- Use personality insights to customize your messaging and perfectly engage in conversation
- Use actionable recommendations to close more deals faster.
You can try Humantic for free for 21 days. After that, packages start at $16 per month for 200 analyzed profiles.
Chartloop (free version)
Chartloop will create an org chart of any company for you completely automatically. However, since the data is pulled from LinkedIn, being active there is a requirement.
The process is very simple. After selecting the company (via URL), you just select the department (e.g.) Marketing and give Charloop some time. After a few hours you will receive an email with a link to your generated org chart including name, position and (if found) email and phone number.
The free version lets you create three organizational charts completely free of charge. Other packages offer additional charts and new features.
Taplio Stats (free of charge)
Have you ever wondered what are the most successful posts of this LinkedIn profile in your industry?🤔 With this plugin you will find out in a few seconds.
After installing the plugin, you’ll notice a blue circle in the top right corner of LinkedIn. Click this while you’re on a profile and you’ll get the best posts from that profile spit out.
How successful are profiles and what works best for person XY in my industry? These are exactly the questions the tool can help you with.
You get the posts with the most links sorted and can jump directly to them.
While the actual tool is paid for, the Chrome Extension can be used completely free of charge.
With the free Chrome extension of TidyTag you can tag your LinkedIn contacts directly on the platform and get a much better overview of your network super fast. Additionally, you have the possibility to filter contacts by tags in the TidyTag Dashboard.
TidyTag is available for free for Google Chrome.
Lusha (free version)
The platform Lusha with the additional Google Chrome extension enriches LinkedIn contacts with additional contact options. You can find out the email address and sometimes even the corresponding phone number with just one click.
Of course, the data must be available in the database. But surely you can save yourself the one or other Google search.
In addition to the Google Chrome version, there are numerous integrations in other platforms such as Google Sheets or Salesforce.
You get 5 requests per month for free. For $39 per month, there are already 50 possible requests.
Swordfish (free version)
Even though Swordfish looks similar to Lusha at first glance, there are a few features that differentiate the two tools. Compared to other providers, Swordfish integrates with 10 different sites. Among them, of course, LinkedIn but also XING, Bing or Facebook.
It is also possible to upload lists and let Swordfish enrich them according to the missing data.
Of course, you must not forget that you are providing personal data to providers abroad.
Similar to Lusha, you get 5 queries per month for free. However, this does not include business email addresses, where you get 25 queries per month included.
Wiza.co (fee required)
Wiza.co also enriches contacts on LinkedIn with additional data (in this case email). The approach is fundamentally different, however:
Wiza can be conveniently launched from a Sales Navigator search and then (as if by magic) exports emails of the desired contacts to you.
While there is no free version, exporting the first 20 email addresses is free.
If you need more email addresses, you can purchase them for $0.15 or upgrade to 300 for $50 per month.
Again, not cheap, but if your sent emails effectively become new customers, it can quickly pay for itself.
Orbitly.io (fee required)
There are numerous tools that can find you a matching email address for a contact. Orbitly, however, goes one step further and finds you not only a matching contact address but also all social media profiles on the web.
Besides LinkedIn (of course), this tool will find you data on the following platforms:
- Name & Location
- Phone Number
- Email (of course)
In addition, there is also a matching Zapier interface to export the found data to any other apps.
This tool works with credits. You need one credit per query. The prices start at 0,15$ per credit and get even cheaper with larger amounts. By the way, the first attempt is free.
LinkMatch.net (free trial version)
Do you use a CRM and are annoyed that the data from LinkedIn and XING is not up-to-date? Then you should take a look at Linkmatch.
This tool matches your CRM with LinkedIN & XING, updates profiles and shows you already existing profiles.
Currently the following CRM systems and ATS are supported:
- Zoho CRM
- Zoho Recruit
- Cats PCRecruiter
You can start with a free trial for each package. After that, prices are around $9.99 per user per month. However, the prices differ slightly depending on the CRM / ATS.
SalesQL.com (free version)
SalesQL also integrates with your browser and searches for personal and private emails of the corresponding contacts. What makes this provider so attractive, however, is the free package of 100 personal/business email addresses and an attractive interface on the web to manage your contacts.
The free package allows you to find up to 100 private and business email addresses.
CV Timeline (free of charge)
The free plugin for Google Chrome shows you a comprehensive summary of the career for each profile. At a glance, you can see the different stations in the resume. Education and work experience are highlighted in different colors.
The plugin is completely free to use.
Evaboot (fee required)
Although LinkedIn’s Sales Navigator is a fairly expensive tool, the search results for the right people aren’t always perfect. Evaboot promises to improve this by filtering your Sales Navigator search results and cleaning the data as well.
After the free trial, the tool costs 29€ per month.
LinkedIn content planning
The more comprehensive your content strategy is on LinkedIn, the sooner you’ll need to look for tools to help you plan your content in advance. Here are a few of my favorite tools for doing just that.
Publer (free version)
If you’re looking for an affordable and truly innovative tool to schedule your social media posts, check out Publer.
Before you do, though, it’s worth mentioning: Don’t be put off by the design of the site, the tool is better than it looks!
Besides the usual features like scheduling and publishing posts, there are a few really special features that no other tool offers like this.
- Auto-reply and delete posts
- Canva integration
- Signature & watermark
- Filterable content library for new content
- Time-shifted publishing to other accounts, etc.
You can simply start with the free package or test a paid package in advance.
Buffer (free version)
Buffer is probably one of the most popular providers when it comes to automatic publishing of social media posts. Besides LinkedIn pages, you can also connect your personal profile with Buffer and publish content automatically.
Unfortunately, it is currently not possible to tag people.
The free version of Buffer lets you add up to 3 social media accounts for which you can automatically post. This doesn’t show up on the official pricing chart, but it’s automatically activated after the free trial.
Hootsuite (free version)
Similar to Buffer, Hootsuite lets you schedule and automatically publish your LinkedIn posts. However, you have the advantage that you can also tag other LinkedIn pages and thus make your posts even more interactive. Unfortunately, this function is currently reserved for only a few providers.
In addition, you can build your own so-called “streams” and monitor content from different networks in a dashboard.
Hootsuite also has a free account. With this you can connect three different profiles and schedule up to 30 posts per month. Unfortunately, the access is a bit hidden. You can create a free Hoosuite account directly via this link: www.hootsuite.com/create-free-account
Microsoft Digital Marketing Center
Microsoft’s fairly new Digital Marketing Center offers the ability to schedule and automatically publish posts to LinkedIn pages.
Currently, the product from Microsoft is completely free to use. You can connect up to 10 accounts from different networks. It remains to be seen whether this will only remain the case in the beta or whether it is a clever move on Microsoft’s part.
Planable (free version)
When it comes to scheduled social media posting, Planable is definitely my favorite.
Again, you can publish your posts to private profiles and company pages, and you can also tag other pages.
What makes this provider special for me, however, is the extensive sharing options. So posts can only be published after the approval of certain people.
Here you can also start with a free version. You can use this for the first 50 posts. After that, unfortunately, you have to switch to a paid package. But it is definitely enough to try it out.
Metricool (fee required for LinkedIn)
Metricool combines the planning of social media posts with the truly comprehensive analysis of a wide range of channels and platforms.
Currently, the following channels are offered.
In addition to the analysis of somewhat unusual platforms such as Google My Business or Twitch, Metricool offers a special advantage especially for LinkedIn users
Scheduling of videos and multiple images (compare with Buffer or so)
Theres a free account with most features available. The first paid plan starts at $10 per month.
What are LinkedIn Tools?
LinkedIn Tools are apps, programs, or SaaS (Software as a Service) service providers that can streamline how you work and use LinkedIn and help you achieve your goals on LinkedIn more efficiently.
Why should I use LinkedIn tools?
Of its more than 850 million users, over 17 million are already in the DACH region. This is now comparable to official data from XING. To use LinkedIn more effectively, various tools can of course help.
What are the different types of LinkedIn tools?
There are different types of LinkedIn tools, which can be used for different scenarios.
You can find the following types in my article:
What are the best LinkedIn tools?
Over the last few years and months, a few vendors have been able to hold their own in the market. However, since there are new solutions and tools on a regular basis, it is difficult to define “the best”. In my overview, however, I give clear recommendations.
How much do LinkedIn tools cost?
Many LinkedIn tools usually have free trial periods or even completely free versions. However, most providers use monthly packages to cover their own costs and to invest money in further development and maintenance in order to be able to react to changes on LinkedIn.