LinkedIn Newsletter Analysis

11,00 newsletters analyzed on LinkedIn

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11,000+ LinkedIn Newsletter Analysis 1

What is a LinkedIn Newsletter?

In addition to the usual LinkedIn contributions (posts), there is also the article format. However, these usually have a lower range in comparison and are therefore not necessarily popular. With the newsletter function, LinkedIn tries to place the article format a bit more prominently again.

Meanwhile, the newsletter format is accessible to all users. Here LinkedIn explains how it works: https://www.linkedin.com/help/linkedin/answer/a523070/einen-newsletter-auf-linkedin-erstellen

What are the benefits of a LinkedIn newsletter?

So a LinkedIn newsletter is an ordinary LinkedIn article. By placing it prominently and publishing it regularly, you can greatly increase your reach.

So the benefits are:

How can I publish a LinkedIn newsletter?

Even though the format has been around for a few months now, LinkedIn is very selective about releasing the feature. Thus, newsletter authors have to be selected and enabled by the LinkedIn team themselves. Unfortunately, there is currently no other option than to wait and continue to produce good content.

By the way, you can find the official help article from LinkedIn here

Update

Das Newsletter-Format ist nun für alle Nutzer verfügbar. Klicke dafür einfach auf „Einen Artikel schreiben“ und nun auf „Newsletter erstellen“. Schon kannst du deinen ersten eigene Newsletter auf LinkedIn erstellen.

 

11,000+ LinkedIn Newsletter Analysis 2

Top 5 LinkedIn newsletters (by subscribers)

Auch wenn es das Format nun bereits einige Monate gibt, ist LinkedIn sehr wählerisch bei der Freigabe der Funktion. So müssen Newsletter-Autoren eigenhändig vom LinkedIn Team ausgewählt und freigeschaltet werden. Aktuell gibt leider keine andere Möglichkeit als zu warten und weiterhin gute Inhalte zu produzieren.

Richard Branson

3.201.567 subscribers

A place where you can ask me anything, and we can learn from one another.

LinkedIn

2.759.406 subscribers

A Newsletter highlighting trending topics, conversations and tools to help navigate the changing world of work.

Business Insider

1.587.660 subscribers​

Get the inside scoop on what traders are talking about — delivered to you daily

Daniel Goleman

1.090.491 subscribers

Daniel Goleman shares matters close to his heart, stimulating ideas, and some useful tips and leads.

Bill Gates

1.054.202 subscribers

The blog of Bill Gates

International: Top 5 LinkedIn Newsletters (by edition)

True, VIPs like Bill Gates attract large numbers of subscribers even without many issues. Other authors are all the more diligent for it. Here you can see the newsletters with the most issues. The first place goes to Germany!

556 editions

Die neuesten Entwicklungen aus Hightech- und Medienwelt, Meinungen, Hintergründe & Gedanken rund um die IT- und Internet

536 editions

A Daily Digest of Articles or news on matters relating to Information Technology, cyber security, Governance, Leadership

525 editions

Helping the best companies hire and retain the best people.

504 editions

Empowering people to grow successfully with purpose and metrics

484 editions

The very latest insights, news, and reflections on the world of SaaS and Cloud

Overview: 11,000 LinkedIn newsletters

Overview: 11,000 LinkedIn newsletters

Simply subscribe to my free German newsletter (already over 1,200 subscriptions), receive regular information on exciting tools, important news and other content that really interests marketers. Of course, you’ll also get an overview of all LinkedIn newsletters.

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